August 25, 2014
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GMIC Bangalore 2014

About Event:  Global Mobile Internet Conference (GMIC) is the leading platform for mobile industry executives, entrepreneurs, developers and investors to network, share insights and exhibit innovative work. Date: […]
August 8, 2014
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Mobile Ads That Engage You

There are two fundamental emotions that every marketer has come to rely upon: experience and perception. Every advertiser aims to create an engaging experience for the […]
August 6, 2014
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The ‘rich’ evolution of mobile advertising

When it comes to user engagement, no other mass media can boast the same level of personalisation and far-reaching potential as mobile devices such as smartphones […]
July 31, 2014
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If You Don’t Care About Deep-Linking, You Probably Don’t Care About Making Money

You’re browsing the web and you see a retargeted web banner from eBay for a pair of shoes. You were on the fence before, but…those shoes […]
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